Cynthia Matossian, MD, FACS, and David Evans, PhD, MBA, discuss the importance of entry pages in a website and how they can provide insight into the success of a website’s SEO. They explain that analyzing traffic for these entry pages can show how patients are finding and entering the website. Evans emphasizes that the traffic for pages that a practice wants to promote should be increasing. This video perspective is part of Healio’s coverage and provides valuable insights into understanding the impact of entry pages on a practice’s website and SEO success.
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