Every year, the health care industry is becoming more like a balloon with companies integrating various aspects of health care services. In 2023, the biggest pharmacy chain bought a primary care provider, and the biggest private insurer extended into home health care, both facing profit challenges in their core businesses. Hospitals are also expanding their market power, affirming that scale is the best solution for sluggish revenue growth. This trend of vertical integration in the health care industry is further blurring the lines between insurers, pharmacies, and other health care services.
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