George Kramb, 29, from San Diego, struggled with what he thought was severe dry skin for years. It was flaky, irritated, and cracked, especially in the winter. He tried over-the-counter ointments without success until he was diagnosed with atopic dermatitis (AD) in his teens. AD causes itchy rashes, skin discoloration, pain, and thickened skin. It’s a chronic inflammatory disease often associated with allergies and can lead to a cycle of itching and scratching. It can be hard to diagnose, but proper treatment can help manage symptoms. Kramb’s personal experience led him to create PatientPartner, a platform to connect people with similar health conditions and build a supportive community.
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