Providence’s Digital Innovation Group has spun out a new tech startup called Praia Health, focused on personalizing healthcare journeys for patients. The platform, backed by a $20 million funding round, aims to improve consumer engagement and provide true personalization at scale. Praia’s platform uses identity and profile technology to unify fragmented data sources and offers a single sign-on for patients across various health system apps. The goal is to connect the dots for healthcare journeys and provide tailored recommendations to patients. Praia is already being implemented in health systems and competes with other companies in the patient engagement space.
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