Measuring Impact in Digital Youth Mental Health: What Investors Look For

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Investment in digital youth mental health is increasing as more young Americans struggle with mental health disorders. Investors at the Behavioral Health Tech conference discussed the importance of measuring impact and involving young people in the process. Companies need to focus on uptake and adherence, as well as measuring outcomes. Investors are looking for evidence of product market fit and potential for impact at scale. Data from digital platforms can provide rich insights into impact and outcomes. It is important for companies to consider the fluctuating nature of mental health in young people and ensure services are empathetic and effective over time.

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