A recent analysis found that 93% of physicians who endorsed a prescription drug or medical device on Twitter also received payments from the manufacturers. The average payment was over $27,400 for things like food, speaking, consulting, or travel. Most payments were related to specific products endorsed on the platform, with only one physician being paid for research. Two-thirds of the endorsing doctors had low academic productivity scores, and half had no publications related to the products they endorsed. Additionally, 61% of endorsements were sponsored testimonials, and nearly half of the doctors did not disclose their compensation from manufacturers.
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