IQVIA has expanded its partnership with Salesforce to enhance its customer engagement platform for the life sciences industry. The companies will use IQVIA’s Orchestrated Customer Engagement Platform and Salesforce’s CRM to develop the Salesforce Life Sciences Cloud. IQVIA is licensing its platform to Salesforce for this purpose, with the offering set to be available in 2025. The collaboration aims to bring together data, AI, and technology to provide innovative solutions for life sciences customers. In a larger trend, other companies such as Microsoft, AION Labs, and Dell are also using AI in the life sciences sector to enhance healthcare services.
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Salesforce, IQVIA expand partnership to codevelop Life Sciences Cloud
